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einhorn period
Papperlacup
"Mehrweg für die Mumu"

Creative Direction, Headlines, Media mit Leo Struck

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In the usual humorous tonality, we are positioning einhorn's "Papperlacup" menstrual cup as a sustainable and reusable alternative to disposable products. The OOH flight was complemented by a social ad campaign and lots of content on Instagram and TikTok. More info: www.papperlacup.de.

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Credits:

 

Homepage www.papperlacup.de: Leo Struck

Art Direction Lisa Freudenthaler

OOH-Photos Cedric Soltani & Raoul Gottschling

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